I was asked to make a logo for a new concept-restaurant for the reopening of the restaurant “Den Ambacht“ in Sint-Truiden. As they are were serving shrimps to their customer the idea was to use the French word for tie (cravatte) and make it a wordplay with the French word for shrimp (crevette).
I started off with the general idea and created some sketches. A selection was made from these to make more final versions of the logo. The third step was figuring out the preferred colors until we ended up with the final product.
After the logo I was also asked to make an A6-flyer they could attach to the bag of shrimp that teaches customers the easiest way to peal a shrimp.